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Irene Kim (November 6, 1987), also known by her online alias Ireneisgood, is an American model, beauty and fashion journalist, and television personality based in New York City. In 2018, Kim released her clothing brand IRENEISGOOD LABEL.


Early life
Irene Kim was born in , to South Korean parents and raised in Seattle, Washington. In middle school, Kim and her family moved to South Korea, where she attended a Christian . Kim studied textile design at New York's Fashion Institute of Technology. While interning at JYP Entertainment, Kim came up with the concept for the ' single, "".

Kim credits her sense of style to her grandmother.


Career

Modeling
Kim's first runway show was for Jardin de Chouette and SJYP in 2012. Kim walked for J Koo, KYE, Youser, Supercomma B, and S=YZ. She has worked with designers such as Mulberry, Ferragamo, MATCHESFASHION, , , Charles & Keith, and .

In 2015, Kim was appointed as Estée Lauder's Global Beauty Contributor with . Kim is a brand ambassador for Chanel.

She appeared on magazine covers for Cosmopolitan Korea, Taiwan, Korea, Harper's Bazaar Korea, Elle Thailand, and Grazia Magazine China.

Kim is known for her multi-colored hair.


Ambassadorship
In September 2024, Kim was appointed to be Concept Korea's 2025 S/S ambassador and model, showcasing the collections of three domestic fashion designers during Paris Fashion Week.


Television
In 2015, Kim became a co-host for Mnet's original programming, "K-Style", a show introducing Korean trends in fashion, beauty, and lifestyle. A few years later, she became co-host of CJ E&M's channel on a program called, "Style Live". Her segment was titled, "Irene Live". In 2019, Irene became one of the hosts for CJ E&M's "Get It Beauty" program, a show that shares beauty tips and trends.

In 2019, Kim met with E News' E Social Studies Club to discuss the meaning of Ireneisgood.

With Eva Chen, the head of fashion partnerships at Instagram, Kim was one of the influencers who appeared on The Today Show to introduce spring trends of the 2019 season.

In May 2024, Irene signed with new agency Saram Entertainment.


Label
In June 2018, Irene released her brand, IRENEISGOOD LABEL. The Label had pop-ups in Shanghai, China and Seoul, South Korea. In March 2019, IRENEISGOOD Label released its first sneaker collaboration and pop-up with JOSHUAS in Taiwan.


Personal life
On May 23, 2025, Kim married a non-celebrity businessman after dating for about two years.


Appearances
+ !Year !Music Video !Role
2015Amber Liu "Shake That Brass"Band Ensemble
2018Amber Liu "Get Over It"Band Ensemble
+ !Year !TV Show !Role !Note
2019Hangout with YooSelfEpisodes 3 and 4
2020Somebody Feed PhilSelfSeason 3 episode 4, "Seoul"
2021- 2022Shooting StarsSelfMember of FC Giants


Awards
In 2017, Kim won the "Style Influencer" award at the ELLE Style Awards.


See also
  • Koreans in New York City
  • New Yorkers in journalism


External links

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